Performance Marketer
Inshad turns marketing activity into measurable momentum through campaigns that combine sharp targeting, useful insight, and a constant focus on what moves the needle. He looks beyond surface-level metrics to understand which decisions can improve performance.
At TouchCraft Digital, he builds adaptable paid campaigns and testing plans that help businesses learn quickly, improve efficiency, and sustain meaningful growth.
I approach performance marketing as an ongoing conversation between insight and action. The goal is not just to report numbers, but to understand what they are telling us and use that learning to make better decisions.
At TouchCraft Digital, I build campaigns that are focused, adaptable, and grounded in the real outcomes a business needs.
Muhammed.I
5
Optimising growth across channels
65
Campaigns improved through insight
Areas of focus
Using insight to turn marketing effort into repeatable progress.
WORKING FOCUS
What I bring
Paid media — Planning and refining campaigns that meet the right people with the right message.
Campaign optimisation — Using live performance signals to improve efficiency, relevance, and momentum.
Performance analysis — Turning reporting into practical insight for better decisions.
Growth experimentation — Testing thoughtful ideas to uncover the levers that move results forward.
Paid media
Planning and refining campaigns that meet people with the right message at the right moment.
Campaign optimisation
Using live performance signals to improve efficiency, relevance, and momentum.
Performance analysis
Turning reporting into insight that helps teams make better decisions.
Growth experimentation
Testing thoughtful ideas to uncover the levers that can move results forward.